Network My Club (NMC) and The Athlete Media Group (AMG) have struck up a long-term strategic partnership as both businesses look to expand their current offerings.
AMG will support and gain access to NMC’s fast-growing business networking programme, whilst NMC will be able to harness AMG’s fast-growing community of professional athletes for speaking engagements at their events, also providing a valuable networking opportunity to the athletes. Both companies have agreed to explore deeper synergies as the partnership develops.
NMC Founder & MD, Bradley Hatchett said, “Partnering with AMG is a no-brainer and is a relationship that will compliment each parties respective clients and audiences tremendously. To our members, it means hearing from and interacting with an array of inspiring athletes, be it as event guest speakers or attendees. Whilst to AMG’s portfolio of athletes, an opportunity to interact with businesses and build relationships to further develop them professionally and unearth opportunities to work together.”
Athlete Media Group was set up by former Interpublic Group European Board Director, Mark Middlemas, to help connect purpose-driven professional athletes, sports and brands for authentic, high performance business and marketing solutions. It has worked with blue chip brands including Accenture, Avanti, Branston, Groupon, Havas, The Marketing Society, UM London, Nicorette, FSCS, and online mortgage brokers HABITO & Trussle.
AMG CEO & Founder, Middlemas said, “Network My Club is the ideal partner for AMG. Our aim is to level the playing field in sport by connecting professional athletes and their sports with businesses of any size, shape or form. Bradley’s business does just that in iconic sporting venues and means many of our athletes can network themselves and inspire business audiences with their amazing stories. With his passion for sport, business and networking we’re excited to be partnering with him and his brilliant team.”
About Athlete Media Group
AMG connects purpose-driven athletes, sports and brands together to create inspirational ideas. Our purpose is ‘levelling the playing field in sport’ so more professional athletes in more sports win more commercially from more businesses. We champion women’s, emerging, extreme, disability and adventure sports and athletes and our unique AMG community currently supports 233 professional athletes across 42 sports.